B. B.A. in Retail Management - Apprenticeship

B.B.A. in Retail Management - Apprenticeship
(Bachelor of Business Administration with Apprenticeship)
Under Apprenticeship Based UG Degree Programme (ABDP) 2025

Brief Introduction of Programme:
The B.B.A. in Retail Management under Guru Ghasidas Vishwavidyalaya’s Apprenticeship-Based Degree Programme (ABDP) blends academic learning with practical industry exposure, preparing students for dynamic careers in retail. Aligned with NEP 2020, this four-year program covers key areas like retail operations, merchandising, customer relationship management, and supply chain logistics, while integrating hands-on apprenticeship training. This dual approach ensures students develop job-ready skills, enhancing their employability in sectors like e-commerce, retail chains, and brand management. Graduates emerge as industry-ready professionals with a strong foundation in both theory and real-world retail practices.

Programme Coordinator: Dr. Chandrawati Nirala
Offering Department: Management Studies
Head of Department: Prof. Sanjay Pandey
Contact Person: 7400810801
Email: chandu7nov@yahoo.com